Design proposal template for graphic designers

A design proposal template is a structured document that graphic designers use to outline the specifics of a creative project before starting work. It typically includes details such as the scope of services, timelines, deliverables, pricing, and terms of collaboration. A well-crafted template helps set clear expectations, builds trust with the client, and saves time for future proposals. With Qubu, you don’t have to start from scratch—our smart editor lets you customize every section to reflect your style and the unique needs of each project.

An effective graphic design proposal should contain all relevant information a client needs to make a decision. This includes:
Your business name and contact details
Client’s name and project summary
List of services and deliverables
Timeline with key milestones
Payment structure and total cost
Revisions policy and additional costs
Intellectual property and licensing terms
Terms and conditions or service agreement
By covering all of these points, you present yourself as a professional who values transparency and clear communication. Qubu helps ensure nothing is missed and keeps your proposals looking great.

Yes. If a client hasn’t provided full information, you can still create a flexible proposal that includes estimated costs, service tiers, and project phases. You might offer multiple pricing options or include conditional terms to protect your time and resources. Qubu’s customizable fields allow you to prepare these kinds of proposals efficiently, so you stay professional and responsive even in early-stage negotiations.

The rate you charge for a design project depends on multiple factors, including your experience level, the complexity of the work, market demand, and the client’s budget. Many freelancers choose between hourly rates, flat project fees, or tiered service packages. It’s important to calculate your costs, desired profit margin, and time investment to ensure sustainability. With Qubu, you can store and reuse pricing structures to quickly generate proposals that reflect your worth and adapt to different client profiles.

To write a professional graphic design proposal, begin by defining the project’s objective and outlining the services you’ll provide, including design deliverables, file formats, and any creative direction or brand guidelines. Include the estimated timeline, pricing breakdown (per hour, per milestone, or flat rate), and the number of revisions included. Don’t forget to mention payment terms and copyright or usage rights. Qubu simplifies this process by guiding you step-by-step and helping you format your proposal for a polished, client-ready result.